For £4.99, ‘New in 90’ can get anyone to take control of their body and change their lives.
Most of us fall victim to post Christmas and New Year guilt. All of a sudden, that extra mince pie or slice of cake, which looked so appealing at the time, doesn’t seem like it was such a good idea once you stand on the scales.
No surprise then that it’s at this time of the year that most people start worrying about their weight and fitness levels! Many of us will turn to the latest quick fix diet or exercise fad but, sadly, they do not tend to provide the answer.
However, help is now at hand.
‘New in 90’ is a new fitness and eating app that doesn’t contain the false promises of a quick fix diet or instant body-changing exercise routines. Instead it offers genuine, life transforming solutions and has been developed by fitness, nutrition and life style experts to be simple to do and accessible by everyone.
By slowly changing activity and eating habits over 90 days, the app creates a food and fitness regime that is genuinely sustainable. It achieves this by sending you a daily objective to your phone or tablet made up of two simple and achievable tasks – one relating to fitness and the other to nutrition. Once these objectives begin to be completed, the app will get you to slowly incorporate past tasks into your daily routine as your mind and body start adapting to your new way of life. If you don’t meet an objective on any one day, you can simply repeat it the next!
New In 90 recognises that the only successful way to get PERMANENT control of your diet and fitness is to take this slow and measured approach. It’s all about small changes that, over time, add up to a big transformation.
And, crucially, New In 90 provides help and advice on how to change your attitudes and beliefs about diet and exercise. This is one of the most important aspects of any life change and is neglected by many other diets and fitness plans. There are tools to show you how to actually change your beliefs and further tools, such as the Motivation Gauge and the Self Talk Audit, to keep your motivation up as you work through the Plan. These help you to stay focused on your objectives and give you the maximum chance of success.
A recent study by the University of Bristol found that almost 80% of adults do not hit government physical activity targets and 61% of adults are either overweight or obese. New in 90’s experts have used this and other extensive research to shape and create the Plan and this is exactly the market the app is looking to help. New In 90 is also designed to fit around a busy lifestyle rather than intruding on it, making it perfect for everyone whatever their circumstances. It is not, however, really designed for people who exercise regularly.
When considering that most new fitness DVDs cost at least £14.99, fitness books at least £4.99 and gym membership at least £20 a month, New in 90 Days offers excellent value for money at £4.99. This is especially true when considering the thousands of people that spend money on gym membership but never go, or buy fitness DVDs and books but rarely use them.
The Experts behind ‘New in 90’:
Jean Ann Marnoch is the app co-creator and a fitness and exercise expert who has been a successful fitness instructor and personal trainer for 26 years. She has also worked for YMCA, helping to choreograph numerous YMCA and celebrity fitness DVDs. She was executive director for the awarding body for the health and fitness sector, CYQ, and was instrumental in the creation of the European Health and Fitness Association (EHFA). In 2008, Jean Ann became the Registrar for the UK Register of Exercise Professionals and is currently Instructor Experience Director at Les Mills, the worldwide group exercise programmes organization.
Claire Bannister is the app’s nutrition expert. She has a BSc in Nutrition and Dietetics; has been educating people about health and nutrition since 1998 and is a qualified Nutritionist, Yoga and Pilates Teacher.
Jenni Hallam is the behavioral and motivation expert. As an NLP (Neuro Linguistic Programming) master practitioner, business and life coach, she has a wealth of experience in effecting change and development.
William Campbell both conceived and produced the app. He has been involved in the creation of many fitness books and DVDs in the past 20 years. These include the best-selling ‘Y Plan’, ‘Boxout with Sugar Ray Leonard’ and ‘The Fitness Club’.
For more information and interview/feature opportunities please contact Vicky at Quite Great Music PR: [email protected] or call 01223 844 440